| Заголовок | Food Euphoria |
| Агентство | Hell Yeah! |
| Кампания | Food Euphoria |
| Рекламодатель | Farmdrop |
| Бренд | Farmdrop |
| Дата первой трансляции/Публикации | 2020 / 8 |
| Бизнес сектор | Интернет розничной торговли, Интернет-магазин |
| философия | The campaign, by creative agency Hell Yeah! uses the tagline ‘Food Euphoria’ to show that food made the right way feels and tastes amazing. The central creative for the work is a TV spot that features the 1990s classic ‘Sweet Harmony’ by UK-based rave act Liquid. The ad shows a farmworker dancing with abandon to the trance track as the sun rises. The TV spot will air on Channel 4 and Sky channels, while the wider ‘Food Euphoria’ campaign will also run with outdoor and bus ads across the TfL network and on social channels. A radio campaign will launch later in the year. The campaign was produced in-house with Hell Yeah’s production company Studio Yes and was turned around in six weeks - strategy, creative and production. |
| Тип медиа | Телевидение |
| Длина | |
| Звуковая дорожка | Sweet Harmony by Liquid |
| Класс | Framestore |
| Head of Marketing & PR | Damian Hind |
| Продакшн Студия | Studio Yes |
| Media Buying Agency/Media Planner | Squadron Venture Media |
| Бизнес-лидер | Josh Clarricoats |
| Директор рабочей группы клиента | Danny Murphy |
| Creative Lead | Dulcie Cowling |
| Креативный директор | Kieron Roe |
| Креативный директор | Dominic Moira |
| Brand Strategy | Tom Newton |
| Design Lead | Dave Wood |
| Artworker | Joe Ivill |
| Фотограф | Natale Towell |
| Исполнительный продюсер | Sam Ojari |
| Продюсер | Alessia Lendrum |
| Директор | Dave Bullivant |
| Оператор-постановщик | Adam Scarth |
| Редактор | Flaura Atkinson |
| Редакционная компания | Stitch |
| Класс | Dominic Phipps |
| Звук | Ben Brannan |
| Руководство музыкальных рядов | Theodore |