| Заголовок | Esurance #EqualDreams |
| Агентство | Leo Burnett Chicago |
| Кампания | #EqualDreams |
| Рекламодатель | Esurance |
| Бренд | Esurance |
| Дата первой трансляции/Публикации | 2015 / 6 |
| Бизнес сектор | Другие |
| Слоган | In the modern world, all dreams are equal. That's why Esurance recognizes all marriages. Join us and share your #EqualDreams. |
| История | Esurance released "#EqualDreams," a new video that takes a position that all people's dreams should be equal. The film, which was shot at a real wedding, features children and gay teens who are asked to describe, in their words, what their future wedding day would be like. Watch the video at http://www.esurance.com/equal-dreams. The video, created by Leo Burnett Chicago, was filmed at a wedding on June 13, 2015 in Chicago. In addition to young children, gay teens appear in the video describing the doubt they had about the chance to one day get married. "I knew that I was different and I didn't see anyone around me like me who, you know, were two women living together as a married couple. I just couldn't picture it," said Shannon, a gay teen interviewed in the video. Ruby, a girl at the wedding, concludes "everybody's dreams should be allowed to come true because everyone should be happy." |
| Тип медиа | Телевидение |
| Длина | |
| Больше информации | https://www.esurance.com/equal-dreams |
| Продакшн Студия | Native Content |
| Редакционная компания | Cutters |
| Агентство | Leo Burnett Chicago |
| Главный креативный директор | Susan Credle |
| Креативный директор | Brian Shembeda |
| Креативный директор | Jeff Candido |
| Креативный директор | AJ Hassan |
| Арт-директор | Rene Delgado |
| Копирайтер | Jono Paull |
| Исполнительный продюсер | Matt Blitz |
| Продюсер | Adine Becker |
| Директор рабочей группы клиента | Susan Stefaniak |
| Директор рабочей группы клиента | CJ Nielsen |
| Делопроизводитель | Myco Nguyen |
| Директор | Tom Dey |
| Исполнительный продюсер | Tomer Devito |
| Линейный продюсер | Amy Turner |
| Оператор-постановщик | Nicole Hirsch Whitaker |
| Редактор | Kathryn Hempel |
| Заместитель редактора | Marion Oliver |
| Продюсер | Patrick Casey |