LANDIA won 7 Lions with the content from DAVID São Paulo “THIS COCA IS A FANTA” for Coca-Cola directed by Vero Von, being one of the most awarded pieces from the region -3 Golds, 2 Silvers, 2 Bronzes-, transforming an homophobic expression, in a symbol of Pride for the LGBT community.
In addition to this another 4 Lions:
Two Bronze Lions in FILM CRAFT with “SURVIVORS” by Y&R México for Save the Children, directed by Fran Paparella. A Bronze Lion in ENTERTAINMENT: with the hylarious content from W+K São Paulo “PIMP THE EXPREME NINJA MASTER ..” directed by Lucas Shannon for Old Spice. Finally, a Silver Lion in OUTDOOR category for the multi-screens content from Cheil Madrid for Samsung “PARKOUR SCREENS” directed by Maxi Blanco.
We want to thanks to everyone involved in these productions!
SEE THE WINNERS (SO FAR) HERE:
DAVID SÃO PAULO / COCA-COLA / THIS COCA IS A FANTA / VERO VON
MEDIA LIONS > Sectors > Corporate Social Responsibility (CSR) / Corporate Image
GOLD LION
PR LIONS > Sectors > Food & Drink
GOLD LION
PR LIONS > Single Country Campaign
GOLD LION
PR LIONS > Low Budget / High Impact Campaign
SILVER LION
DIRECT LIONS > Excellence > Single Country Campaign
SILVER LION
DIRECT LIONS > Channels > Mailing
BRONZE LION
DESIGN LIONS > Special Editions & Promotional Packaging
BRONZE LION
Y&R MEX / SURVIVORS / SAVE THE CHILDREN / FRAN PAPARELLA
FILM CRAFT LIONS > Casting
BRONZE LION
FILM CRAFT > Use of licensed / Adapted music
BRONZE LION
W+K SP / OLD SPICE / PIMP THE EXPREME NINJA MASTER.. / LUCAS SHANNON
ENTERTAINMENT > TV & VOD: Fiction
BRONZE LION
CHEIL MADRID / SAMSUNG GALAXY S9 / “PARKOUR SCREENS” / MAXI BLANCO
OUTDOOR LIONS > Animated Digital Screens
SILVER LION
AFRICA / BUDWEISER / TAGWORDS / Aline Lata (case)
PRINT & PUBLISHING LIONS > Innovative Use of Print
GRAND PRIX
PRINT & PUBLISHING LIONS > Sectors > Food & Drink
GOLD LION CAMPAIGN
DIRECT LIONS > Sectors > Food & Drink
GOLD LION
DIRECT LIONS > Use of Digital Platforms
SILVER LION
DIRECT LIONS > Channels > Use of Print / Outdoor
SILVER LION
MEDIA LIONS > Use of Data-driven Insight
SILVER LION
OUTDOOR LIONS > Ambient > Small Scale Special Solutions
SILVER LION
JWT SÃO PAULO / KITKAT / DELAYED FLIGHT BREAK MACHINE
MEDIA LIONS > Use of real time data
SILVER LION
MEDIA LIONS > Use of Ambient Media Large Scale
BRONZE LION
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