Заголовок | Swimmer |
Агентство | McCann Health |
Кампания | Psoriasis: The Inside Story |
Рекламодатель | Janssen Pharamaceuticals |
Бренд | Stelara |
Posted | Ноябрь 2017 |
Бизнес сектор | Здоровье и фармацевтические изделия |
История | “Psoriasis: The Inside Story (FriendofHonor)” is an online film that elevates the perception of psoriasis from a skin condition to a human condition: Affecting choices, experiences, and relationships. Its goal is to spark the realization that coping with psoriasis, rather than treating, leads to a smaller/more isolated life STELARA® is a prescription medicine approved to treat adults 18 years and older with moderate or severe plaque psoriasis that involves large areas or many areas of their body, who may benefit from taking injections or pills (systemic therapy) or phototherapy (treatment using ultraviolet light alone or with pills). |
Тип медиа | Телевидение |
Креативный директор | Auge Reichenberg |
Креативный директор | Michael Field |
Креативный директор | Oliver Trower |
Креативный директор | Frank Mazzola |
Фотограф | Jon Peter |
Продакшн Студия | Great Guns USA |
Директор | Duncan Christie |
Продюсер Продакшн Студии | Thom Fennessey |
Продюсер агентства | Meredith Rizzardi |
Продюсер агентства | Dan Gross |
Служба учетной записи | Greg Lao |
Служба учетной записи | Alison Loiacono |
Редактор | Paul La Calandra |
Редактор | Matt Hartmann |
Редактор | Sam Pugliese-Kipley |
Стратег | Priya Karnik |
Графический дизайнер | Marina Tanner |
PR | Thom Fennessey |