| Заголовок | Heaven Sent The Documentary |
| Агентство | Amusement Park Entertainment |
| Кампания | Heaven Sent The Documentary |
| Рекламодатель | Mondelez International |
| Бренд | Stride Gum |
| Дата первой трансляции/Публикации | 2016 / 7 |
| Бизнес сектор | Жевательная резинка |
| философия | "Heaven Sent, The Documentary” chronicles the highs and lows, twists and turns in Luke Aikins and his team’s death defying quest to pull off an original, never before attempted, first of its kind skydive which involved jumping out of plane from 5 miles up with no parachute and no wing suit, no gear to slow his descent, whatsoever. Sponsored by Stride Gum, the successful stunt landed Luke and the team a Guinness World Record. In addition to the 90 minute documentary playing in cinema in December 2016, a 44 minute version of the documentary aired on national TV on Fox Sports 1 and National Geographic five months after the original stunt aired live on FOX television. All of which contributed to Mondelēz International increasing its awareness for its Stride Gum brand with a whopping 1.5 billion media impressions, and also helped offset cost by selling distribution rights, ads and integrations. |
| Тип медиа | Печать |
| Chief Business Affairs | Bobby Ware |
| Главный креативный директор | Jimmy Smith |
| Creator | Jimmy Smith |
| Creator | Chris Talley |
| Art Directors | Devin Bradford |
| Art Directors | Richard Schreiber |
| Agency Producer | Martin Smith |
| Social Media Strategists | Salilo Ma'o |
| Social Media Strategists | Christia Brockman |
| Agency Music Producer | Vinson Muhammad |
| Director | Sequel and Rel |
| Executive Producer | Jimmy Smith |
| Executive Producer | Chris Talley |
| Executive Producer | Bobby Ware |
| Executive Producer | Poetri |
| Executive Producer | Deirdre Smith |
| Executive Producer | Michael Flowers Jr. |
| Исполнительный продюсер | Laura Henderson |
| Producer | Joe Demaio |
| Producer | Billl Urban |
| Producer | Jennifer Shank |
| Producer | Tatum Shank |
| Producer | Al Berman |
| Producer | B. Bonin Bough |
| Producer | Katie Wiillams |
Больше работы
СМОТРЕТЬ ВСЕReplay
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Journey
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Float
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Outside Spread
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Inside Spread
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Jordan Performance Art
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Drink It. Do It.
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
Performance
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles
The Woods of Wisdom
- БРЕНД:
- Gatorade
- АГЕНТСТВО:
- TBWA\Chiat\Day Los Angeles