Заголовок | Oil Samples |
Агентство | Rethink Communications Inc. |
Кампания | No Tankers |
Рекламодатель | Dogwood Initiative |
Бренд | Dogwood Initiative |
Дата первой трансляции/Публикации | 2014 / 11 |
Бизнес сектор | Информированность о болезнях, группы поддержки и ассоциации |
История | This DM piece was created for Dogwood Initiative’s No Tankers campaign in an effort to raise awareness of the environmental risks of bringing more oil tankers to the British Columbia coast. A take on the traditional direct mail sample, each tanker-shaped package was filled with black, gooey oil and mailed across BC, literally bringing the debate right into people’s homes. |
Тип медиа | Печать |
Креативный директор | Ian Grais |
Креативный директор | Chris Staples |
Арт-директор | Tony Woods |
Арт-директор | Leia Rogers |
Копирайтер | Leia Rogers |
Дизайнер | Tony Woods |
Account Services | Scott Lyons |
Account Services | Shelley Ong |
Продюсер | Cary Emley |
Продюсер | Sue Wilkinson |