IKEA - "The Gathersons"

Ogilvy Worldwide

Ogilvy Worldwide New York, United States

18819

Бренд: IKEA
Страна: United States

Рекламодатель: IKEA

Заголовок	The Gathersons
Агентство	Ogilvy Worldwide
Кампания	Together, We Eat
Рекламодатель	IKEA
Бренд	IKEA
Дата первой трансляции/Публикации	2015 / 9
История	Ogilvy & Mather New York and IKEA U.S. are bringing together families with their latest campaign – ‘Together, We Eat’ – part of a larger global effort by IKEA to show ways the brand supports families in their everyday lives. The fully integrated campaign celebrates diversity and new emerging traditions families have while demonstrating the breadth of IKEA’s solutions to help create a better everyday life, no matter who you are or what food means to you. ‘Together, We Eat’ showcases four modern American families and FF Gathersons Print Ad-page-001regardless of the differences, each family is brought together in the kitchen, prepping, eating, serving and connecting over food. Whether they are enjoying an elaborate home cooked meal, or a quick take out dinner, the campaign highlights how IKEA allows families to embrace who they really are. See all four families in the full: 30 anthem spot here (: 15 spots below). Additionally, the campaign’s official landing page, www.TogetherWeEat.com, includes more details on each of the families and a contest where site visitors are invited to share their favorite recipes and family memories.
Тип медиа	Печать
Креативный директор	Darren Wright
Senior Partner, Executive Director of Digital Technology	Jason Wurtzel
Дизайнер	Chris Allen
Creative Director, AD	Della Mathew
Управляющий директор	Terry Martin
Director, Project Management	Sebastian Aresco
Креативный директор	Mirko Stolz
Руководитель производства	Matt Bonin
Продюсер	Jenna Gartland
Associate CD, AD	Phillip Cho
Креативный директор	Chris Rowson
Креативный директор	Bastien Baumann
Арт-директор	Justin Bettman
Продюсер по содержанию агентства	Karen Rossiter
Главный креативный директор	Corinna Falusi
Креативный директор	Dave Skinner
Associate CD, AD	Juan Dominguez
Associate CD, CW	Nicky Lorenzo
Директор по дизайну	Francesco Bertelli
Artist in Residence	Weston Doty
Копирайтер	Caroline Tan
Арт-директор	Vanessa Hobbs
Director of Planning Services	Leslie Stone
Продюсер	Petra Boden
Продюсер	Michael Payne
Директор исполнительной группы	Lucy Lieberman
Руководитель группы по связям с рекламодателями	Josh Shaner
Делопроизводитель	Alexander Cho
Associate Director, Digital Technology Management	Frank Desiderio
Senior Technology Manager, Digital	Edward Szeto
Director, Technology Serverside Practice, Digital	Nathanial Jones
Senior Application Developer, Digital	Praveen Panati
Senior Application Developer, Digital	Alice Chen
Application Developer, Digital	Lynn Maharas
Director of Quality Assurance, Digital	Raul Morales
Senior Quality Assurance Analyst, Digital	Allison Rowley
Senior DevOps Engineer, Digital	Christopher Deneen
DevOps Engineer, Digital	Matthew Ahrenstein