| Заголовок | Litany |
| Агентство | Lowe London |
| Кампания | Litany |
| Рекламодатель | The Independent |
| Бренд | The Independent |
| Дата первой трансляции/Публикации | 1998 / 10 |
| Продукт | The Independent |
| Бизнес сектор | Газеты, журналы, книги |
| История | A sequence of black and white images supported by voice over reminds us of all the things we are told not to do: "Don't talk. Don't touch. Don't walk. Don't walk at night. Don't walk on the right. Don't drink. Don't think..." These images oppose the text increasing the awareness towards social issues. The ad ends: "...Don't buy. Don't read." |
| философия | The text is read by John Cooper-Clark who is a well-known British poet. |
| Тип медиа | Телевидение |
| Длина | |
| Рынок | United Kingdom |
| Креативный директор | Charles Inge |
| Копирайтер | Charles Inge |
| Арт-директор | Charles Inge |
| Продюсер агентства | Charles Crisp |
| Директор | Rob Sanders |
| Актер / Знаменитость | John Cooper-Clark |
| Продакшн Студия | hla |
| Продюсер Продакшн Студии | Helen Langridge |
| Фотограф | Bob Pendar-Hughes |
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