Palazzo del Sol - "The Palazzo del Sol Experience"

Publicis Sapient

Publicis Sapient Boston, United States

11465

Бренд: Palazzo del Sol
Страна: United States

Рекламодатель: Fisher Island Realty Sales

Заголовок	The Palazzo del Sol Experience
Агентство	Publicis Sapient
Кампания	The Palazzo del Sol Experience
Рекламодатель	Fisher Island Realty Sales
Бренд	Palazzo del Sol
Дата первой трансляции/Публикации	2014 / 10
Бизнес сектор	Пункты назначения (Страны и места)
История	Fisher Island—the embodiment of old-school luxury, tucked just off the coast of Miami. With square footage more expensive than Manhattan, it’s real estate unlike any other. So as Fisher prepared to unveil their first new building in a decade, we redesigned the sales process for their ultra-wealthy clients. It starts with an invite-only website full of special features, from video balcony views (shot by octocopter before the building existed) to a special twist on Google Street View that allows buyers to explore the island via helicopter, golf cart and yacht. Then agents bring clients the island on an iPad, a simple but sleek digital tool that surfaces floorplans, photography, and renderings with a touch. But the real magic happens in The Island Immersion Room—a custom-built environment which provides sales agents a totally new way to cater to exactly what their clients want to see. At the heart of the room is a special interactive table, surrounded by high-def video walls—a setup which allows the sales agent to become a composer for their client. And if there’s something the client loves, the sales agent can simply swipe to a monitor—and it’s magically up on display.
Тип медиа	Цифровая установка
Длина	121 seconds
Worldwide Chief Creative Officer	Gaston Legorburu
North America Chief Creative Officer	Gary Koepke
Исполнительный креативный директор	Robert Kleman
Исполнительный креативный директор	Matthew Atkatz
Креативный директор	James Allen
Креативный директор	Andrew Goldstein
Креативный директор	Eddie Gomez
Ассоциированный креативный директор	Cesar Santos
Ассоциированный креативный директор	Matt Kelsen
Senior Art Director	Frank Gomez
Творческий технолог	Steve Cucinotta
Дизайнер	Hugo Broche
Дизайнер	David Iglesias
Дизайнер	John Gonzalez
VP Client Services	Matt Kujawa
Senior Account Director	Debbie Casey
Специалист по работе с заказчиками	Melissa Acosta
Director of Technology	Jay Wilson
Senior Manager, Interactive Development	Alex Toledo
Senior Manager, Mobile Solutions	Ben Wakeman
Developer, Mobile Solutions	Jenelle Walker