| Заголовок | Saviola |
| Агентство | 180 Amsterdam |
| Кампания | Impossible Field - adidas |
| Рекламодатель | adidas |
| Бренд | adidas |
| Posted | Апрель 2007 |
| Бизнес сектор | Спортивная одежда |
| История | SUMMARY In 2005, adidas launched a through-the-line campaign to reinforce its position as the #1 football brand. It captured the imagination of the football target through an epic impossible story in which adidas, its products, its players and the game are literally elevated to another level. As a result, the brand enhanced its #1 position, achieving significant gains in key tracking metrics, market share across all key European markets and effective media usage. |
| Тип медиа | Печать |
| Рынок | Europe |
| Актер / Знаменитость | David Beckham |
| Head of Planning | Andy Edwards |
| Креативный директор | Andy Fackrell |
| Креативный директор | Dean Maryon |
| Арт-директор | Dean Maryon |
| Специалист по работе с заказчиками | Dan Gibson |
| Специалист по работе с заказчиками | Mark Schermers |
| Фотограф | Tom van Heel |
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