Заголовок | Everything |
Агентство | Brown Parker & DeMarinis Advertising |
Кампания | Everything |
Рекламодатель | Baptist Health South Florida |
Бренд | Baptist Health South Florida |
Posted | Май 2007 |
Продукт | Nurse Recruitment |
Бизнес сектор | Здоровье и фармацевтические изделия |
Слоган | Some people just put in their time every day. Others put in their hearts and souls and everything they've got. |
философия | Show the community at large and the nurses living in it the high esteem in which nurses are held at Baptist by featuring their nurses as everyday heroes in print ads, on buses, in movie theatres, on TV, and on radio. |
Проблема | In one campaign, brand Baptist Health as the leading healthcare provider in South Florida and recruit 50 new nurses in 3 months. |
Тип медиа | Печать |
Рынок | United States |
Делопроизводитель | Jason Brown |
Креативный директор | Vincent DeMarinis |
Фотограф | Red Morgan |
Креативный директор | Ward Parker |