Заголовок | Humans |
Агентство | FRED & FARID |
Кампания | Flare - Wrangler |
Рекламодатель | VF Corporation |
Бренд | Wrangler |
Дата первой трансляции/Публикации | 2008 / 7 |
Бизнес сектор | Одежда |
Слоган | We are animals |
философия | In todays society, our animal instincts are smothered by daily modern life, city-living and constant technological developments. Man is an animal, but he no longer knows it. We Are Animals developed by FFL Paris (Fred & Farid) for Wrangler, is more than a campaign signature. It is a statement of truth and long-term value for the brand that will be taken up for use by all countries. It is a reflection of the new vision of the Wrangler brand, repositioning itself through instinct and emotion. Each campaign will run across Europe, and will develop, substantiate and deepen this statement, reminding us that we are, before all else, animals. |
Тип медиа | Телевидение и кино |
Длина | |
Рынок | Europe |
Исполнительный креативный директор | Farid Mokart |
Директор | Ryan McGinley |
Руководитель рекламодателя | Giorgio Presca |
Креативная команда | Baptiste Clinet |
Креативная команда | Perinne Durand |
Креативная команда | Nicolas Lautier |
Креативная команда | Julie Louison |
Креативная команда | Frederick Lung |
Креативная команда | Philippe Pinel |
Редактор | Yannis Rachid |
Редактор | Fredric Theodore |
Продюсер агентства | Robin Accard |