ESPN - "1+1 = ESPN Fantasy"

BSSP

BSSP Sausalito, United States

8851

Бренд: ESPN
Страна: United States

Рекламодатель: ESPN, Inc.

Заголовок	1+1 = ESPN Fantasy
Агентство	BSSP
Кампания	1+1 = ESPN Fantasy
Рекламодатель	ESPN, Inc.
Бренд	ESPN
Дата первой трансляции/Публикации	2019 / 7
Бизнес сектор	ТВ/Радио программы и станции
философия	As July comes to a close, the NFL season is right around the corner, which means fans are gearing up for Fantasy Football. Today, ESPN launched its “1+1 = ESPN Fantasy” campaign – created by creative agency, BSSP – to show core NFL fans that when it comes to having fun with friends and family, the formula is simple. Friends + Football = ESPN Fantasy Football. With images of Aaron Rodgers and Saquon Barkley, among others, the campaign uses colorful visuals to highlight ESPN’s leading Fantasy Football platform and remind fans that ESPN is THE place for NFL fans to play. To create this digitally led campaign, ESPN worked with BSSP and LA-based motion graphics firm, Gentleman Scholar, to bring the campaign to life. This is BSSP’s first campaign with ESPN Fantasy Football. They worked with ESPN to develop the strategy and creative work from ideation to production. The campaign launches today, July 22.
Тип медиа	Телевидение
Длина	30 seconds
Главный креативный директор	Matthew Curry
Creative Director	Sinan Dagli
Ассоциированный креативный директор	Chris Cavalieri
Копирайтер	Mike McGuire
Арт-директор	Sarah Noel Ross
Producer	Meredith Ashworth
Account Director	Michelle Finelli
Account Supervisor	Patrick Gregory
Strategy Director	Jake Bayham
Vice President, Marketing	Laura Gentile
Vice President, Brand Marketing	Seth Ader
Director, Brand Marketing	Peter Mulally
Manager, Brand Marketing	John Lobo
Coordinator, Brand Marketing	Spencer Shaev
Intern, Brand Marketing	Billy Hickmott
Продакшн Студия	Gentleman Scholar
Креативный директор	Will Johnson
Managing Director/E.P	Jo Arghiris
Исполнительный продюсер	Kirsten Noll
Руководитель производства	Tyler Locke
Ассоциированный креативный директор	Chris Finn
Заместитель продюсера	Kev Jones
Designer	Madison Ellis
Designer	Gretel Cummings
Designer	Hanna No
Designer	Jina Kwon
2D Animator	Kenny Kerut
2D Animator	Henry Pak
2D Animator	Lauren Tom
2D Animator	Zack Miller
2D Animator	Jeffrey “Jip” Jeong
Cel Animator	Lyuben Dimitrov
3D Generalist	Cameron Scott
3D Generalist	Jeremy Ramirez
Заместитель редактора	Dominic Strazulo
Художник огня	Matt Lavoy
Audio Post	One Union
Sound Design/Audio Engineer	Joaby Deal