Finnair & Finavia - "East and West Side Story"

TBWA\Helsinki

TBWA\Helsinki Helsinki, Finland

15924

Бренд: Finnair & Finavia
Страна: Finland

Рекламодатель: Finnair & Finavia

Заголовок	East and West Side Story
Агентство	TBWA\Helsinki
Кампания	East and West Side Story
Рекламодатель	Finnair & Finavia
Бренд	Finnair & Finavia
Дата первой трансляции/Публикации	2018 / 9
Бизнес сектор	Авиакомпании, аэропорты, железные дороги, автобусные линии, паромы и круизы
История	East and West Side Story follows a famous writer in need of personal privacy, while the whole world wants to have her in the limelight. The story plays on three continents, spacing from the US to Korea and ending in Finland. As the film’s title East and West Side Story suggests, the film hastwo directors: Young-Wok Paik aka “Wookie” comes from Korea and Johan Storm from Sweden. The two directors both give their point of view on the same story, produced by B-Reel Films (Bergman: a Year in Life). The leading roles are played by Anne Bergstedt (Boardwalk Empire, Black Swan) and Jae Hoon (One Day Maybe). East and West Side Story is an excellent example of modern companies using branded entertainment to tell more emotional stories and reach an even wider audience around the world.
Тип медиа	Брендированный контент
Длина	824 seconds
Агентство	Mirum Agency
Client Associate	Helsinki Airport
Директор	Young-Wook Paik aka “Wookie”
Директор	Johan Storm
Актер / Знаменитость	Anne Bergstedt
Актер / Знаменитость	Jae Hoon
Исполнительный креативный директор	Mikko Pietilä
Chief Experience Officer	Lili Ermezei
Копирайтер	Timo Silvennoinen
Senior Content Strategist	Simone Bocedi
Senior Art Director	Bruno Ribeiro
Менеджер проекта	Annika Wiksten
Директор рабочей группы клиента	Vanessa Bade