Заголовок | Chardonnay Genie |
Агентство | Y&R London |
Кампания | Created by Rosemount |
Рекламодатель | Rosemount Estate |
Бренд | Rosemount |
Дата первой трансляции/Публикации | 2009 / 7 |
Бизнес сектор | Вина, шампанские |
философия | A campaign which centres around Rosemount as being "creators of wine" in bringing the wines to live in a visually creative way |
Проблема | Create a campaign which reflects Rosemount’s creative, innovative and refreshing approach to making wines. As their commitment to keeping things fresh, and making wine interesting and exciting as possible, is what sets them apart from the competition. Whereas other wine brands simply ‘produce’ wine, Rosemount approach winemaking with a creativity and craftsmanship which sets them apart – as creators, not producers. |
Тип медиа | Печать |
Менеджер по рекламе | Eva Barratt |
Менеджер по рекламе | Lachie Hayman |
Менеджер по рекламе | James Brown |
Копирайтер | Graeme Cook |
Арт-директор | Stuart Elkins |
Планировщик счета | Anna Tetlow |
Специалист по работе с заказчиками | Anita O'Shea |
Продюсер | Peter Bailey |
Директор | Zena Holloway |