Marvel Strike Force - "FoxNext Games'"

Barrettsf

Barrettsf San Francisco, United States

8339

Бренд: Marvel Strike Force
Страна: United States

Рекламодатель: Marvel Strike Force

Заголовок	FoxNext Games'
Агентство	Barrettsf
Кампания	FoxNext Games’
Рекламодатель	Marvel Strike Force
Бренд	Marvel Strike Force
Дата первой трансляции/Публикации	2018 / 3
Бизнес сектор	Видеоигры/Приставки
философия	Advertising agency barrettSF has created a new advertising campaign for Marvel Strike Force, FoxNext Games’ newly-launched free-to-play RPG. This is the first game that allows players to mix characters in the Marvel universe - both heroes and villains - to form teams. The creative, which was edited into 60, 30, 15 and 6-second ads, runs across the internet from March 29th and cable and broadcast TV the week of April 2nd in the US. barrettSF is also working on a series of social videos for Marvel Strike Force and several posters. Everything except the gameplay shown at the ad’s end is original CG footage that barrettSF created with The Mill Los Angeles. Much action - such as a stuntman falling down a ramp - involved filming live actors in motion-capture suits. The designs for the characters came from game developer Fox Next. The agency took those assets, animated them and then inserted the world around them to create the spot. The spots are narrated by “S.H.I.E.L.D. Medic,” a playable character in the game, but one who has yet to be defined in the broader Marvel Universe. The audience gets inside his head as he prepares to go into battle with his Strike Force team to save the Earth, which has fallen under siege by sinister forces led by Ultimus.
Тип медиа	Digital
Длина	60 seconds
Post Production Company	The Mill New York
Креативный директор	Todd Eisner
Strategist	Kevin Albrecht
Исполнительный креативный директор	Jamie Barrett
Арт-директор	Jen Hart
Директор рабочей группы клиента	Molly Warner
Director	Robert Sethi
Director	David Lawson
Editor	Victor Jory
Редактор	Natalie Wozniak
Edit Assistant	Bradley Rhone
Producer	Dan Love
Исполнительный продюсер	Anastasia Von Rahl
Руководитель 2D	Martin Karlsson
3D Ведущий художник	Chris Bayol
3D Ведущий художник	Chris Goodrich
Composer	Dan Sammartano
Composer	Jared Hunter
Composer	Ray Loewy
Composer	Dave Wittman
Composer	Kala Sherman
Music Production	New Math
Sound Company	LIME
Звукооператор	Michael Anastasi
Смешивание	Matt Wood @ One Union
Colourist	Adam Scott