| Заголовок | James and Wilf |
| Агентство | Cheil London |
| Кампания | James Corden and his alter ego Wilf launch Samsung Galaxy |
| Рекламодатель | Samsung |
| Бренд | Samsung Mobile |
| Дата первой трансляции/Публикации | 2015 / 4 |
| Бизнес сектор | Мобильный телефон и планшеты |
| История | Forget about pre-order day for the Apple Watch. It's also launch day for the Samsung Galaxy S6 and S6 Edge, which means ads for the smartphone are rolling out all over the world. |
| философия | The two most notable spots come from Cheil U.K. and 72andSunny for the U.K. and global markets, respectively. The Cheil spot stars James Corden twice over—as himself and his alter ego, an obnoxious commercial director named Wilf Meltson. It's the kind of self-aware celebrity-pitchman work we've seen a lot lately, even if Corden doesn't get as self-hating or downright scornful as Neil Patrick Harris or Ricky Gervais. The two most notable spots come from Cheil U.K. and 72andSunny for the U.K. and global markets, respectively. The Cheil spot stars James Corden twice over—as himself and his alter ego, an obnoxious commercial director named Wilf Meltson. It's the kind of self-aware celebrity-pitchman work we've seen a lot lately, even if Corden doesn't get as self-hating or downright scornful as Neil Patrick Harris or Ricky Gervais. |
| Тип медиа | Телевидение |
| Длина | |
| Editorial Company | Whitehouse Post |
| Grade | Absolute Post |
| Sound Mix | Wave Studios |
| COO | Matt Pye |
| Коммерческий директор | Andrew Boatman |
| Специалист по работе с заказчиками | Fraser Campbell |
| Head of TV and Content | Nana Bempah |
| Помощник производства | Claire Sharp |
| Global Chief Creative Officer | Malcolm Poynton |
| Креативный директор | Jim Eyre |
| Арт-директор | Jim Eyre |
| Креативный директор | Dave Newbold |
| Копирайтер | Dave Newbold |
| Продакшн Студия | Fulwell 73 Production |
| Продакшн Студия | RadicalMedia |
| Директор | Rosey |
| Исполнительный продюсер | Ben Schneider |
| Продюсер | Tommy Turtle |
| DP | Colin Watkinson |
| Художник-постановщик | Tom Foden |
| Редактор | John Smith |
| Заместитель редактора | Gary Bowyer |
| Исполнительный продюсер | Kayt Hall |
| Продюсер | Antonia Porter |
| Продюсер | Belinda Grew |
| Flame Operator | Dave Smith |
| Color Correct | Matt Turner |
| Mix | Ed Downham |
| Продюсер | Rebecca Boswell |
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