Заголовок | Smartboat |
Brief | It´s summer and again we meet the |
Агентство | Try Reklamebyrå |
Кампания | Smartboat |
Рекламодатель | Rema 1000 |
Бренд | REMA 1000 supermarket |
Дата первой трансляции/Публикации | 2020 / 6 |
Бизнес сектор | Универсальные магазины, супермаркеты |
Слоган | Keep it simple |
История | It´s summer and again we meet the "Smart home guy". This time he is out with his smart boat – voice controlled, of course. What could possibly go wrong? |
философия | REMA 1000 is a Norwegian supermarket chain. For many years they have ran their marketing concept: "Keep it simple" witch is also their philosophy. |
Проблема | How to make a sequal that feels fresh? |
Результат | Let the main character move out of the Smart home and into his Smart boat. |
Тип медиа | Телевидение и кино |
Длина | |
Исполнительный креативный директор | Øystein Halvorsen |
Креативный директор | Karin Lund |
Директор | Andreas J. Riiser |
Продакшн Студия | Bacon OSL |
Копирайтер | Øystein Halvorsen |
Менеджер проекта | Cathrine Wennersten |
Продюсер | Ola N Berg |