Заголовок | Bathroom |
Агентство | Publicis Italy |
Кампания | Bathroom |
Рекламодатель | Leroy Merlin |
Бренд | Leroy Merlin |
Дата первой трансляции/Публикации | 2015 / 6 |
Бизнес сектор | Инструменты, товары "сделай сам" |
Слоган | it’s more than a bathroom when it’s made by you. |
История | Is the house we live in really "ours”? This question led us to the insight of the new Leroy Merlin (Italy’s market leader of DIY) TV campaign: "is your home only if you made it”. Because we want to go beyond the simple decorations and make it possible to transform what’s just a house into your home.The idea is to portray a significant moment in the life of a father and his teenage son, a boy who is growing. A moment in life never easy to manage and understand by a parent. Here is the chance to show the real value of DIY linked to the brand: by improving your home also improves your life. |
Тип медиа | Телевидение и кино |
Длина | |
Звуковая дорожка | Fabio Gargiulo |
Исполнительный креативный директор | Bruno Bertelli |
Исполнительный креативный директор | Cristiana Boccassini |
Ассоциированный креативный директор | Stefano Battistelli |
Копирайтер | Stefano Battistelli |
Creative Supervisor and Art Director | Francesco Epifani |
Руководитель клиента | David Pagnoni |
Client Team | Federica Fragapane |
Client Team | Ilaria Massinissa |
Продюсер агентства | Federica Manera |
Продакшн Студия | Think Cattleya |
Директор | Pep Bosch |
Оператор-постановщик | Oriol Vila |
Редактор | Stuart Greenwald |
Исполнительный продюсер | Simona Della Porta |
Продюсер | Rossana Ceriani |
Руководитель креативной группы | Band |
Post Production Audio | Screenplay Productions |
Музыка | Fabio Gargiulo |
Communication Director | Stefania Savona |
Project Leader Communication | Monica Pierini |
Project Leader Communication | Paola Rastelli |