| Заголовок | Tattoo |
| Агентство | W/Brasil Publicidade Ltda |
| Кампания | Tattoo |
| Рекламодатель | Grendene |
| Бренд | Ipanema Gisele Bündchen |
| Posted | Октябрь 2005 |
| Продукт | Sandals |
| Бизнес сектор | Обувь |
| Слоган | Ipanema Gisele Bündchen. Brasil in the flesh. |
| История | Gisele has a very small tattoo of a star on her wrist. That is the starting point for her body to be covered by tattoos of plants and animals of Brazils landscape. She is at the same time a national and an international icon. And to see her being covered by brazilian imagery is pleasing both to the eye and to the nations heart. That is the connection with Ipanema Sandals, a brazilian passion itself. The tagline is Brasil à flor da pele, a local expression that would translate somewhat like Brasil in the flesh. The tattoos were crafted one by one by artist Brasilio Matsumoto, and later digitally applied into the body shots of Gisele. And no, she was not entirely naked during shooting. |
| Тип медиа | Телевидение |
| Длина | |
| Рынок | Brazil |
| Арт-директор | Celso Alfieri |
| Креативный директор | Ruy Branquinho |
| Копирайтер | Ruy Branquinho |
| Директор | Fabio Soares |
| Актер / Знаменитость | Gisele Bündchen |
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