Заголовок | Loveflutter 2 |
Агентство | Havas London |
Кампания | Loveflutter Launch |
Рекламодатель | Loveflutter |
Бренд | Loveflutter |
Дата первой трансляции/Публикации | 2014 / 5 |
Продукт | Online Dating App. |
Бизнес сектор | Другие услуги Интернет |
Слоган | Bye bye boring dating |
История | Havas has concealed the faces of potential lovers with vividly decorated brown paper bags in a visually arresting campaign for a new dating app called loveflutter. |
философия | The idea behind loveflutter is that it lets users choose potential dates based on quirky facts about themselves, rather than on how they look. Users’ profile pictures are initially blurred and only come into focus once the fact is read. |
Тип медиа | Печать |
Креативный директор | Mark Fairbanks |
Арт-директор | Christian Sewell |
Копирайтер | Andy Mcananey |
Продюсер агентства | Kate Blumer |
Фотограф | Alan Powdrill |
Печатник | Christian Sewell |
Печатник | Lex Wilson |
Печатник | Andre Beato |
Печатник | Thiago de Moraes |
Печатник | Milan Abad |
Печатник | Dingus Hussy |
Печатник | Giuseppe Cassano |
Печатник | Paul Pateman |