| Заголовок | Petition to Free Burma’s Political Prisoners (Board) |
| Агентство | J. Walter Thompson INSIDE |
| Кампания | Petition to Free Burma’s Political Prisoners |
| Рекламодатель | Human Rights Watch |
| Бренд | Human Rights Watch |
| Дата первой трансляции/Публикации | 2010 / 6 |
| Бизнес сектор | Права человека |
| Слоган | The power to free Burma's political prisoners is in your hands. |
| философия | |
| Результат | In less than 12 hours, tens of thousands of signatures were collected from people of 86 countries. The installation attracted media from around the globe. The petition book was then sent to the United Nations’ Secretary General and leaders of countries that maintain close ties with Burma. Due to its success, the installation toured Prague and Brussels. Most importantly, more than 150 political prisoners have since been released, including opposition leader Aung San Suu Kyi. |
| Тип медиа | Упаковка, брендинг и дизайн |
| Исполнительный креативный директор | Andrew Clarke |
| Арт-директор | Roy Wisnu |
| Копирайтер | Chris Swift |
| Head of Art | Aaron Padin |
| Director of Photography | Izzy Levine |
| Director of Integrated Production | Claire Grupp |
| Director of Brand Production | Nick Scotting |
| Director of Brand Production | Kit Liset |
| Продюсер | Paul Charbonnier |
| Продюсер | John Minze |
| Продюсер | Tadd Ryan |
| Закупщик художественного оформления | Elizabeth Corkery |
| Закупщик художественного оформления | Sara Levi |
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