Rump Burger - "Vote Rump"

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Заголовок	Vote Rump
Кампания	Vote Rump
Рекламодатель	Gourmet Burger
Бренд	Rump Burger
Posted	Ноябрь 2016
Бизнес сектор	Продукты питания
История	A brand new, limited edition rump burger added to the menu for the campaign period only
Проблема	GBK were losing the burger bun fight. Since their trailblazing launch in 2001, dozens of pretenders to the patty throne had entered the fray, leaving GBK looking like a bit part in their own show. They asked us to push them back into the public consciousness. We found that at the heart of GBK was a deep, almost overwhelming belief in the quality of their burgers. So, how good could they actually be? Could they win the world cup? Bring world peace? Discover a unified field theory? Cure all diseases? Probably not. But could they be a significantly better candidate in the US presidential election? YES. We thought so. So we proposed to GBK that they make a new burger. A
Тип медиа	На открытом воздухе / вне дома
Исполнительный креативный директор	Kat Mitchell
Копирайтер	Kat Mitchell
Копирайтер	Jason Vrakas
Арт-директор	Conor Murphy
Арт-директор	Jason Vrakas
Графический дизайнер	Conor Murphy
Печатник	Conor Murphy
Управляющий директор	Gary Grant