Заголовок | Futures |
Агентство | Wieden+Kennedy |
Кампания | Why let drink decide - COI |
Рекламодатель | Central Office of Information |
Бренд | Department for Children, Schools & Families |
Posted | Январь 2010 |
Бизнес сектор | Антинаркотические/антиалкогольные/антитабачные заявления |
Проблема | The DCSF (Department for Children, Schools & Families) is launching its first advertising campaign that aims to influence the attitudes and behaviour of children, young people and their parents and carers about alcohol. The purpose of the DCSF is to make England the best place in the world for children and young people to grow up, and their aim as set out in the Youth Action Plan is for all young people in England to grow up to have a safe and sensible relationship with alcohol |
Тип медиа | Телевидение |
Рынок | United Kingdom |
Звук | Wave Studios |
Исполнительный креативный директор | Tony Davidson |
Исполнительный креативный директор | Kim Papworth |
Креативная команда | Paul Jordan |
Креативная команда | Angus Macadam |
Директор | Walter Stern |
Продакшн Студия | Academy Films |
Продюсер | Lucy Gossage |
Директор рабочей группы клиента | Emma Marsland |
Редактор | Sam Rice-Edwards |
Послепроизводственный этап | The Mill London |
Звук | Parv Thind |
Менеджер по рекламе | Ben Catford |