Заголовок | InMySeat |
Агентство | BETC Paris |
Кампания | InMySeat |
Рекламодатель | United Nations Women |
Бренд | UN Women France / Sistafund |
Дата первой трансляции/Публикации | 2023 / 3 |
Бизнес сектор | Благотворительные организации, фонды, волонтеры |
История | In 2023, 49% of the working population in France are women. But in the tech industry, they only represent 20% of employees. The reason? The lack of visibility of female role models. These models do exist, but they are hard to find. Especially on LinkedIn, the tech industry's favorite platform.UN Women France and Sistafund, gave women in tech the visibility they deserve to inspire the next generation, by organizing the biggest LinkedIn profiles hijack ever made : InMySeat. The most followed French executives on Linkedin, swapped their profiles with inspiring women in tech to highlight their careers and achievements. |
Тип медиа | Digital |
Бренд-менеджер | Tatiana Jama |
Agency Manager | Mercedes Erra |
Agency Manager | Catherine EMPRIN |
Agency Manager | Emmanuelle DE-MONTESSON |
Agency Manager | SYLVIE GEIGER |
Agency Manager | Jeanne Libfeld |
Agency Manager | Pierrick Jegou |
Agency Manager | Laetitia Bernard |
Главный креативный директор | Stéphane Xiberras |
Исполнительный креативный директор | Antoinette Beatson |
Креативный директор | Matthieu Bouilhot |
Арт-директор | Marie Glotin |
Копирайтер | Gilliane Hellstern |
Планировщик счета | Claire Bayet |
Начальник службы регулирования движения | Anais Grelet |
Продюсер | Fanny Perier |
Бренд-менеджер | Céline Mas |
Бренд-менеджер | Catherine Reichert |
Бренд-менеджер | Amélie Cabon |
Иллюстратор | Macrine Bateman |
Motion | Laurent Ferry |