Daniel Lobatón Morey

- Cannes Lions 1 Grand Prix in Film, Titanium, 3 Gold, 3 silver, 2 Bronze, 3 shortlist.
- D&AD 1 Black Pencil, 2 Yellow Pencils, 2 Graphite Pencils, 3 Shortlist.
- One Show 1 Best in Film, 6 Gold, 1 Silver, 1 Bronze, 5 Merit.
- Clio Awards 1 Gold, 1 Bronze, 2 Silver, 1 Bronze, 1 Super Clio (Best Super Bowl campaign).
- New York Festivals: 2 Grand Prix, 2 Gold, 1 Bronze.
- ANDY Awards: Gold in Idea, Craft and Reset categories for "It's a Tide Ad".
- Webby Nomination for "It's a Tide Ad" and "It's a Thursday Night Tide Ad".
- Tide Purclean "Nature vs Man" featured in Luerzer's Archive.
- National Down Syndrome Society "No Limitations" featured in Luerzer's Archive.

Executive Creative Director (Jul 2019 – March 2020)
Creative Director (Jul 2017 – Jul 2019)
Creative Director for Tide and anything else they throw at me.

Started as Senior Writer and became Creative Director in November 2014.
In this time I worked for:
- MLB, pitch lead and account win for US hispanic and South America. Work includes #PonleAcento integrated campaign which deployed through the 2016 season.
- Anheuser Busch (Bud Light, Cerveza Montejo), Chevrolet, Snickers, Skittles / Wrigleys.

- Clio Awards: 1 Grand Prix, 1 Gold, 1 Silver, 1 Bronze
- Cannes Lions Bronze + Shortlist
- One Show Merit x 2
- Silver FIAP (Ibero-American Festival)
- Silver and Bronze Addy
- Silver + Bronze at Wave Festival (Brazil)
- 4 Gold, 2 Silver, 1 Bronze at US Hispanic Creative Circle
- 2 Gold + 1 Bronze at El Sol Festival (Spain)
- Snickers "Twisted" featured in Luerzer's Archive

Paris Area, France / Lima, Perú
I worked in both Y&R Paris and Y&R Lima in different roles throughout this period of time. Under ECD Carmine Coppola during my time in Paris, and ECD Flavio Pantigoso during my time in Lima.

At Y&R Paris (2009-2012): Copywriter for Team Colgate Regional Account (Today, Red Fuse).

At Y&R Lima (2012-2013): Creative Director / Copywriter for Toyota, Goodyear, Sigma Foods, Oechsle Retail, Británico English Institute, Banco Financiero + New Business.

- Bronze Cannes Lion / Press + Outdoor as Copywriter
- Bronze Cannes Lion / Branded Content and Entertainment as Copywriter/CD
- Shortlist Cannes Lion / PR as Creative Director
- Shortlist Cannes Lion / Health & Wellness as Creative Director
- Silver, 1 Bronze LIA / Non Traditional Guerrilla + Branded Content
- Bronze Cannes Lions/Radio as Copywriter
- Bronze Clio/Radio as Copywriter
- Merit One Show as Copywriter
- Bronze + 1 Local Ojo de Iberoamérica as Copywriter
- Silver New York Festivals as Copywriter
- "Pool Skater" for Colgate, "Heads" for Británico and "Piracy" for Británico featured in Luerzer's Archive

LocationParis Area, France / Lima, Perú
I worked in both Y&R Paris and Y&R Lima in different roles throughout this period of time. Under ECD Carmine Coppola during my time in Paris, and ECD Flavio Pantigoso during my time in Lima.

At Y&R Paris (2009-2012): Copywriter for Team Colgate Regional Account (Today, Red Fuse).

At Y&R Lima (2012-2013): Creative Director / Copywriter for Toyota, Goodyear, Sigma Foods, Oechsle Retail, Británico English Institute, Banco Financiero + New Business.

- Bronze Cannes Lion / Press + Outdoor as Copywriter
- Bronze Cannes Lion / Branded Content and Entertainment as Copywriter/CD
- Shortlist Cannes Lion / PR as Creative Director
- Shortlist Cannes Lion / Health & Wellness as Creative Director
- Silver, 1 Bronze LIA / Non Traditional Guerrilla + Branded Content
- Bronze Cannes Lions/Radio as Copywriter
- Bronze Clio/Radio as Copywriter
- Merit One Show as Copywriter
- Bronze + 1 Local Ojo de Iberoamérica as Copywriter
- Silver New York Festivals as Copywriter
- "Pool Skater" for Colgat

Herezie Paris for Vapona/Spotless Europe
Awards:
- Silver Cannes Lion / Outdoor
- Gold Epica
- Bronze Eurobest
- Prix Strategies (Leading ad magazine in France)
- "Stop Trying" campaign featured in Luerzer's Archive