Заголовок | Big Mac |
Агентство | Leo Burnett Germany |
Кампания | McClocks |
Рекламодатель | McDonald's |
Бренд | McDonald's |
Дата первой трансляции/Публикации | 2018 / 12 |
Бизнес сектор | Рестораны и кафе быстрого приготовления |
философия | Recently in Germany more and more McDonald’s restaurants started to stay open until late/or started to work 24Hours. In order to advertise that, Mcdonald’s launched a new print/OOH starting November/2018. Playing around with clock watch faces as it’s source of inspiration, Leo Burnett /Thjnk achieved a very unique result: displaying a long range of products using only minimalist design, McDonald’s proves once again why every time is a good time to visit their restaurants and enjoy a good Big Mac, Fries or even a McMuffin or a Chocolate Sundae. Print advertisement created by Leo Burnett, Germany for McDonald's, within the category: Food. |
Тип медиа | Печать |
Главный креативный директор | Andreas Pauli |
Главный креативный директор | Armin Jochum |
Исполнительный креативный директор | Jörg Hoffmann |
Creative Director | Florian Fehre |
Lead Creative | Gustavo Nardini |
Art Director / Illustrator | Gustavo Nardini |
Art Director / Illustrator | Marco Sodano |
Account | Netti Weber |