| Заголовок | dyslexia |
| Агентство | Uzina |
| Кампания | Mental Health Can Have Many Names |
| Рекламодатель | CAPITI |
| Бренд | CAPITI |
| Дата первой трансляции/Публикации | 2023 / 4 |
| Бизнес сектор | Информированность о расовых / этнических / связанных с меньшинствами вопросов / проблем инвалидности |
| История | One significant factor that perpetuates stigma surrounding children's mental health is the pervasive lack of understanding about various conditions. |
| философия | Coupled with the unpredictable nature of children's behavior, mental health issues can easily be mislabeled, leading to a diminished quality of life in the long term. Furthermore, the high cost of diagnosis and treatment for such conditions puts economically disadvantaged families in an even more vulnerable position. CAPITI was established to address this need by bridging the gap between these families and clinics that can help them comprehend and manage their children's mental health. To shed light on this pressing issue, three short films were produced, each focusing on some of the most common mental health conditions supported by CAPITI (autism, ADHD and dyslexia). Our aim is to raise awareness and encourage people to donate 0.5% of their IRS without any additional cost (a possibility within the Portuguese IRS system). |
| Тип медиа | Телевидение |
| Длина | |
| Исполнительный креативный директор | Susana Albuquerque |
| Креативный директор | Andreia Ribeiro |
| Арт-директор | Mariana Trindade |
| Копирайтер | Francisco Roque do Vale |
| Account | Carolina Pinheiro |
| Account | Maria Melo Costa |
| Strategy | Rita Martins |
| Strategy | João Maria França Martins |
| Production/Agency | Virgínia Palma |
| Production/Agency | Bella Duarte |
| Продакшн Студия | playground |
| Film Director | Susana Correia |
| Оператор-постановщик | Tomás Brice |
| Исполнительный продюсер | Joao Abreu |
| Управляющий производством | Manuel Saalfeld |
| Координатор производства | Inês Araújo |
| Steadicam | Emanuel Garcia |
| Sound Director | Cyril Santos |
| Сценограф | Marta Cruz |
| Фотограф | Filipe Neto |
| Photography Producer | Sandra Mendes |
| Post-Production Coordinator | Nuno Lobo |
| Послепроизводственный этап | Light Films |
| Редактор | Cláudia Silvestre |
| Sound Studio | Mute Sound |
Больше работы
СМОТРЕТЬ ВСЕThe Room #1
- БРЕНД:
- Amnesty International Portugal
- АГЕНТСТВО:
- Uzina
The Room #2
- БРЕНД:
- Amnesty International Portugal
- АГЕНТСТВО:
- Uzina
The Van
- БРЕНД:
- Amnesty International Portugal
- АГЕНТСТВО:
- Uzina