Postnord Logistics - "Lucy and Henry 1"

Forsman & Bodenfors Göteborg

Forsman & Bodenfors Göteborg Göteborg, Sweden

Премии

12646

Бренд: Postnord Logistics
Страна: Sweden

Рекламодатель: Postnord Logistics

Заголовок	Lucy and Henry 1
Агентство	Forsman & Bodenfors Göteborg
Кампания	Lucy and Henry
Рекламодатель	Postnord Logistics
Бренд	Postnord Logistics
Дата первой трансляции/Публикации	2016 / 9
Бизнес сектор	Промышленность
История	To illustrate Postnord’s delivery service, this campaign depicts lovers Henry and Lucy, who keep trying to outdo one another with tokens of their love. When Henry sends a pebble from their day on the beach, Lucy responds with rocks “from which you can extract valuable minerals”. Lucy sends a scarf, Henry sends his clothes. When she sends him a lock of hair, he sends ALL his hair. The escalation ends when Lucy sends a collection of red objects, and he responds with 900 kilos of red meat. She dumps him, and sends back all his gifts via Postnord.
философия	PostNord is the leading logistics company in the Nordics. And the perfect choice for the loving couple 'Lucy and Henry' and their long distance relationship. Thanks to PostNord´s logistics services, the couple can express their love in so many different ways. The brilliantly funny ads were created by Forsman & Bodenfors and directed by Bacon's Bart Timmer, and will run in Sweden, Denmark, Norway and Finland.
Тип медиа	Телевидение и кино
Длина	30 seconds
Копирайтер	Johan Holmström
Арт-директор	Ted Mellström
Planner	Lars Friberg
Директор рабочей группы клиента	Mehmaz Bejne
Дизайнер	Axel Soderlund
Продюсер	Magnus Kennhed
Специалист по работе с заказчиками	Lena Grundström
Редактор	Robin Sive
Послепроизводственный этап	Gangsters
Stylist	Johanna Borggren
Художник-постановщик	Catharina Nyqvist
Продакшн Студия	Bacon
Продюсер	Sandra Sohlman
Исполнительный продюсер	Ylva Axéll
Оператор-постановщик	Carl Nilsson
Директор	Bart Timmer