Audi sport- R8 - "Audi Stop"

Verba s.r.l

Verba s.r.l Milano, Italy

3566

Заголовок	Audi Stop
Brief	A hitchhiker on a cold and lonely country road. As an Audi R8 sports car rapidly approaches, he sticks his thumb out. The car momentarily slows, but then accelerates again and roars off into the distance, leaving the hiker alone with his thumb still raised. A caption reads: “Thanks. For the 1.5 million likes on our Facebook page.”
Агентство	Verba s.r.l
Кампания	Audi stop
Рекламодатель	Audi
Бренд	Audi sport- R8
Posted	Ноябрь 2016
Бизнес сектор	Легковые автомобили
История	One and a half million Facebook fans deserve a big thank you. And Audi Italia does it with a film that speaks the language of the web, using it with irony to build a story around the thumbs up metaphor, which is both the ‘like’ icon, but also the universal hand signal used by hitchhikers.
Тип медиа	Телевидение
Креативный директор	Luca Cortesini
Креативный директор	Michelangelo Cianciosi
Копирайтер	Samantha Scaloni
Арт-директор	Matteo Pozzi
Фотограф	Alberto Colombo
Продакшн Студия	Karen Film
Директор	Alberto Colombo
Продюсер Продакшн Студии	Tommaso Pellicci