Заголовок | Seagull |
Агентство | DDB Budapest |
Кампания | Seagull |
Рекламодатель | Greenpeace |
Бренд | Greenpeace |
Дата первой трансляции/Публикации | 2019 |
Бизнес сектор | Окружающая среда и вопросы экологии |
История | Greenpeace Hungary has been fighting against plastic pollution in the oceans since 2002. For their spring communication, they wanted a campaign that would not communicate data to people but would raise awareness and most importantly, make them care about plastic in oceans. We created sounds that imitate the sound of beach waves, using nothing but trash plastic bags. This is how we bring home the message that it's getting harder and harder to tell apart the sea from plastic trash. |
Тип медиа | Радио |
Длина | |
Креативный директор | Karolina Galacz |
Креативный директор | Zsolt Balogh |
Арт-директор | Emese Gillotte |
Копирайтер | Dorottya Tóth |
Стратег | Sarolta Gal |
Директор | Dávid Lukács |
Продюсер агентства | Zsofia Maul |
Звукорежиссер | Abris Gryllus |