Burger King - "Car Crashes 2"

LOLA MullenLowe

LOLA MullenLowe Madrid, Spain

Премии

6253

Бренд: Burger King
Страна: Spain

Рекламодатель: Burger King

Заголовок	Car Crashes 2
Агентство	LOLA MullenLowe
Кампания	Leave It To us
Рекламодатель	Burger King
Бренд	Burger King
Дата первой трансляции/Публикации	2019
Бизнес сектор	Рестораны и кафе быстрого приготовления
философия	The WHOPPER is America’s favorite burger and there are people who just can’t wait to enjoy it, literally. Or at least that’s what we figured out after seeing a huge number of car crashes at our restaurants every year. That’s why we decided to be cheeky and use these real pictures to promote the launch of Burger King’s delivery service in the USA. The campaign was launched nationwide and later it ran in others countries like Spain, Brazil and Germany in magazines and outdoor. *None of these accidents resulted in injuries.
Тип медиа	Анализ ситуации
Global Marketing Officer	Fernando Machado
Global Brand Manager	Marcelo Pascoa
Главный креативный директор	Chacho Puebla
Исполнительный креативный директор	Pancho Cassis
Creative Director	Fred Bosch
Creative Director	Fabio Brigido
Креативный директор	Tomás Ostiglia
Creative Copywriter	Enrique Torguet
Creative Copywriter	Manuel Castillo
Арт-директор	Manuel Castillo
Арт-директор	Enrique Torguet
Account Director	Tom Elliston
Специалист по работе с заказчиками	Ana Pozuelo
Делопроизводитель	Adriana González
Стратегический планировщик	Marcelle Santos
Agency Producer	Felipe Calviño
Agency Producer	Diego Baltazar
Head of Communications	Sarah Okrent