Заголовок | Growing Business |
Агентство | BBDO New York |
Кампания | Growing Business |
Рекламодатель | FedEX |
Бренд | FedEx |
Posted | Ноябрь 2015 |
История | A FedEx deliveryman takes a package from a small business owner, and immediately as he heads for the exit, the modest office space magically transforms into a bigger, more successful one. The first area to evolve is the owner’s office: his old desk changes into a new one, as does his computer, the ceiling rises up and the view out the window ascends, signifying that their office has upgraded to a higher floor. The FedEx deliveryman proceeds as the ever-expanding office continues to change, with a kitchenette morphing into a modern cafeteria and new employees popping up out of the ground, ready for work. At this point, our FedEx deliveryman notices he is causing all the changes and to confirm this, he stops, causing everything else to as well. Then, just to be sure, he goes back and forth, which directly controls the new employees, and they pop in and out of the ground. One of those employees, frustrated by the manipulation, tells him to cut it out. The voiceover pays it all off with copy: FedEx has solutions to enable global commerce that can help your company grow steadily and quickly. |
Тип медиа | Телевидение и кино |
Редакционная компания | HutchCo Technologies |
Главный креативный директор | Greg Hahn |
Исполнительный креативный директор | Peter Kain |
Исполнительный креативный директор | Gianfranco Arena |
Креативный директор | Matt Vescovo |
Арт-директор | Matt Vescovo |
Копирайтер | Matt Vescovo |
Продюсер агентства | Alex Gianni |
Исполнительный продюсер | Amy Wertheimer |
Специалист по работе с заказчиками | Kirsten Flanik |
Специалист по работе с заказчиками | Kathryn Brown |
Специалист по работе с заказчиками | Amanda Cruz |
Специалист по работе с заказчиками | Cailin Gibbons |
Специалист по работе с заказчиками | Katie Gold |
Начальник планирования | Sangeet Pillai |
Продакшн Студия | Smuggler |
Директор | Filip Engstrom |
Оператор-постановщик | Erik Sohlström |
Продюсер Продакшн Студии | Shannon Jones |
Продюсер Продакшн Студии | Martha Davis |
Продюсер Продакшн Студии | Andrew Colon |
Редактор | Jim Hutchins |
Редактор | Patrick O |
Исполнительный продюсер | Jane Hutchins |
Продакшн Студия | The Mill |
CG руководитель | Andres Eguiguren |
Колорист | Tim Masick |
Звук | Steve Rosen |