| Заголовок | A World We Deserve |
| Агентство | FP7/DXB - McCann Worldgroup |
| Кампания | A World We Deserve |
| Рекламодатель | Landmark Group |
| Бренд | Babyshop |
| Дата первой трансляции/Публикации | 2020 / 4 |
| Бизнес сектор | Интернет розничной торговли, Интернет-магазин |
| История | amadan during COVID-19 isn’t just another Ramadan. An environment of pessimism lingers in a month that has always been one full with optimism and celebration. But, there’s a lot of good happening around us and between us. And that good is worth remembering during this crisis and even after we get through it. So, Babyshop, a children’s retailer is sharing a poignant film this Ramadan encouraging us to remember what we’ve learnt from these challenging times. And it has done so through sourcing thoughts from children around 9 countries in the world. Told through the eyes and the words of children, a moving song echoes the sentiment of remembering the good we’ve done amidst the worst of times we’ve faced, and forms the backdrop to black & white photographs with quotes from the children. The execution style was chosen to differentiate from the typical Ramadan and COVID-19 ads and break away from oft-trodden territories. |
| Тип медиа | Веб-фильм |
| Длина | |
| Директор | Tahaab Rais |
| Head of Strategy | Tahaab Rais |
| Продюсер агентства | Vicky Kriplani |
| Редактор | Ashraf Muhammadunny |
| Колорист | Ashraf Muhammadunny |
| Региональный креативный директор | Oliver Robinson |
| Региональный креативный директор | Fouad Abdel Malak |
| Копирайтер | Tahaab Rais |
| Арт-директор | Tahaab Rais |
| Креативный директор | Tahaab Rais |
| Исполнительный креативный директор | Karim Kazan |
| Копирайтер | Karim Kazan |
| Арт-директор | Karim Kazan |
| Креативный директор | Aunindo Sen |
| Group Account Director | Vicky Kriplani |
| Певец | Brittin Lane |
| Songwriter | Tahaab Rais |
| Композитор | Brittin Lane |
| Ретушер | Amit Borawake |
| Менеджер по рекламе | Mitin Chakraborty |
| Менеджер по рекламе | Mona El Zibda |
| Менеджер по рекламе | Karla Nicoletti |
| Менеджер по рекламе | Joana Lima |
| Продакшн Студия | FP7/DXB - McCann Worldgroup |
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