Заголовок | Break the Barrier |
Агентство | The Brand Agency |
Кампания | Break the Barrier |
Рекламодатель | St John Ambulance |
Бренд | St John Ambulance |
Дата первой трансляции/Публикации | 2014 / 4 |
Бизнес сектор | Медицинское оборудование |
Слоган | If you don't know first aid, you can't help |
История | This ad is aimed at people who don't have first aid training, and shows how helpless this can make you feel. It is a highly emotional depiction of a parent's protective instincts for her child. It's confronting, but not as confronting as the thought that you could have helped to save a life. |
Тип медиа | Телевидение и кино |
Длина | |
Креативный директор | Craig Buchanan |
Арт-директор | Craig Buchanan |
Копирайтер | Craig Buchanan |
Копирайтер | David Donald |
Арт-директор | David Donald |
Директор рабочей группы клиента | Holly Creasey |
Продакшн Студия | Penguin Empire |
Продюсер | Kelvin Munro |
Директор | Grant Sputore |
Оператор-постановщик | Allan Myles |
Продюсер агентства | Gemma Kay |