| Заголовок | He's Coming Home |
| Агентство | House 337 |
| Кампания | He's Coming Home |
| Рекламодатель | Women's Aid |
| Бренд | Women's Aid |
| Дата первой трансляции/Публикации | 2022 / 11 |
| Бизнес сектор | Против бытового насилия и сексуального насилия |
| философия | A chilling highlights that domestic abuse can become more frequent or severe during big football tournaments, including the FIFA World Cup. The tournament takes place in winter for the first time this year, when the cold and dark will mean that more fans than usual will choose to stay at home to watch the games. For many women, it is a time of fear, where existing domestic violence can increase, with incidents going up by as much as 38% (University of Lancaster). While football does not cause domestic abuse, existing abuse can intensify around key tournaments, meaning that increased awareness can help the charity to save lives. House 337’s campaign reassures these women that they are not alone and reminds us that, if we can all come together as a nation to support a football team, we can also come together to tackle domestic abuse. |
| Тип медиа | На открытом воздухе / вне дома |
| Длина | |
| Директор | Sara Dunlop |
| Исполнительный креативный директор | Jo Moore |
| Креативный директор | Chris Ringsell |
| Senior Creative | Charlotte Watmough |
| Senior Creative | Holly Fallows |
| Исполнительный продюсер | Melody Sylvester |
| Продюсер Продакшн Студии | Tess Mitchell |
| Исполнительный продюсер | Tess Mitchell |
| Коммерческий директор | Kat Thompson |
| Директор по дизайну | Aaron Pacey |
| Руководитель производства | Victoria Fischer |
| Производство | Anna Hashmi |
| Location Manager | Johnny Hopkins |
| Редактор | Bill Smedley |
| Покраска | Matt Turner |
| Художник огня | Jasmine Cooper |
| Художник огня | Chris Tobin |
| Художник огня | Phil Oldham |
| Послепроизводственный этап | Ollie Ireland |
| Оператор-постановщик | Harry Wheeler |
| Head of Strategy | Georgina Murray-Burton |
| Стратегический директор | Laura Sammarco |
| Senior Social Strategist | Paul Lynch |
| PR Senior Account Director | Marianne Roberts |
| Специалист по работе с заказчиками | Catia Fernandes Poon |
| Продюсер агентства | Tash Dean |
| Менеджер проекта | Chelsea Chapman |
| Художник | Corbin Shaw |
| Фотограф | Felicity Crawshaw |
| Управляющий производством | Alice Pitt Carter |
| Помощник производства | Katie Scott |
| Content Playback | Ryan Booth |
| Художник-постановщик | John Ebden |
| Props | Simon Clift |
| Props | Nick Turnbull |
| Editing Producer | Ellie McNaughton |
| Editing Producer | Charlie Dalton |