Заголовок | Good To Know |
Агентство | Cactus Marketing Communications |
Кампания | Good To know |
Рекламодатель | Colorado Department of Public Health and Environment |
Бренд | Colorado Department of Public Health and Environment |
Дата первой трансляции/Публикации | 2015 / 2 |
Бизнес сектор | Другие |
Слоган | Good To Know |
История | The Good To Know campaign, developed for CDPHE by Cactus, is the first statewide public education campaign led by the health department. This campaign uses a friendly, colorful and approachable style to educate Coloradans about retail marijuana laws and continues a statewide conversation with families, health care providers, schools, community groups and retailers about how to ensure legal marijuana doesn’t adversely affect either users or nonusers. By sharing important information and helpful tips in a tone that’s as friendly, positive, colorful and neighborly as Colorado itself, Good To Know empowers Coloradans to be informed and make smart choices. |
Тип медиа | Телевидение |
Длина | |
Founder / CEO | Joe Conrad |
Главный креативный директор | Norm Shearer |
Креативный директор | Brian Watson |
Senior Art Director | Allie Nordstrom |
Арт-директор | Daniel Buchmeier |
Дизайнер | Megan Campbell |
Копирайтер | Andy Bartosch |
Менеджер проекта | Chea Franz |
Digital & Content Production | Kate Schmitz |
Исполнительный продюсер | Brooke Woodruff |
Senior Print Producer | Jamie Sharp |
Продюсер цифрового формата | Aisling O’Suilleabhain |
Разработчик приложений | Tom Metz |
Illustrations/Animation | Roger |
Аудио послепроизводственный этап | Coupe Studios |
Музыка | Original Music Search Party |