| Заголовок | The Gift |
| Brief | Inspired by the true spirit of Christmas, the gift of giving, we wanted to remind people that it has been the NHS staff who have shown the nation what giving really means. We wanted to use the Christmas season as an opportunity to remind people of those who have given everything to save others. The 90” hero film we created beautifully captures the selfless work of NHS staff. The story follows an elderly man in hospital as he is nursed back to health by NHS nurses and doctors, allowing him to make a full recovery just in time for Christmas. When the big day arrives our hero nurse receives a special ‘thank you’ present as she realises who her patient really was… |
| Агентство | Iris |
| Кампания | The Gift |
| Рекламодатель | NHS Charities Together |
| Бренд | NHS Charities Together |
| Дата первой трансляции/Публикации | 2020 / 12 |
| Бизнес сектор | Здоровье и фармацевтические изделия |
| Слоган | The Gift |
| История | ‘The Gift’ is NHS Charities Together’s first-ever Christmas campaign. The work highlights the amazing work of NHS staff battling Covid-19, and has been created in partnership with major brands such as Starbucks, Marmite & Co-op to help raise vital funds for the NHS Covid Appeal. |
| Тип медиа | Веб-фильм |
| Длина | |
| Звуковая дорожка | 'People help the people' by Birdy |
| Больше информации | https://www.nhscharitiestogether.co.uk/christmas/ |
| Директор по маркетингу (CMO) | Amy Bryson |
| Продакшн Студия | Sweetshop |
| Директор | Nicolas Jack Davies |
| Исполнительный продюсер | Morgan Whitlock |
| Исполнительный продюсер | Justin Edmund-White |
| Продюсер Продакшн Студии | Jessica Wylie |
| Управляющий производством | Manuela Sanchiz Garin |
| Редактор | Billy Mead |
| Colourist | Simone Grattarola |
| Time Based Arts | Simone Grattarola |
| Спецэффекты / видеоэффекты | No. 8 |
| Звук | Sam Robson |
| Руководство музыкальных рядов | Theodore music |
| Group Account Director | Vicky Marlow |
| Group Account Director | Grant Hunter |
| Креативный директор | Daryl Corps |
| Креативная команда | Filipa Mauricio |
| Креативная команда | Michael Boszko |
| Стратегический директор | Chris Whitsun |
| Стратегический директор | Tom Edwards |
| Head of Moving Image Production | Michael Hanney |
| Head of Moving Image Production | Michael Hanney |
| Интегрированный продюсер | Kirk Mechen |
| Дизайнер | Darren Mael |
| Head of Design | Lolly Marsh |
| Head of Design | Phil Scaman |
| Head of PR | Fran Derry |
| Trade PR | Rachel Geraghty |
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