Leap - "Take The Leap"

LOLA MullenLowe

LOLA MullenLowe Madrid, Spain

1802

Это объявление является частью "ACT Responsible Collection"

Бренд: Leap
Страна: Spain

Рекламодатель: Leap

Заголовок	Take The Leap
Агентство	LOLA MullenLowe
Кампания	Take The Leap
Рекламодатель	Leap
Бренд	Leap
Дата первой трансляции/Публикации	2023 / 10
Бизнес сектор	Свежая рыба и морепродукты
философия	LOLA MullenLowe has teamed up with LEAP to unveil their latest project, "Take The Leap." This campaign delves into the hidden truths lurking within our daily lives, specifically shedding light on the origin of the fish we consume regularly - a reality that may surprise many. In "Take The Leap," a crew of top-secret fishy agents is infiltrating households to unveil a jaw-dropping secret: your everyday fish might not be the swashbuckling sea hero you thought. It could be more of a couch potato than a fish in the open waters. To make this revelation pop like a catfish in a pond, they've recruited none other than "Billy Bass" - that singing sensation fish that's already got a crib in your living room. But wait, there's more! They've also enlisted the most unexpected choir in history - a chorus of "Big Mouth Billy Basses." These underwater crooners will splash your senses and leave you singing a different tuna tune. "Take The Leap" takes viewers on a musical journey featuring a charming ensemble of Billy Bass fish on the wall and their companions, harmonizing to underscore the importance of choosing fish that roam freely. This campaign is an eye-opener for those who unknowingly consume farm-raised fish, raising awareness that a substantial portion of our fish is not wild-caught. As our aquatic-plastic friend reminds us, it's time for a moment of reflection every time we place fish on our plates, asking the vital question: Are you...Sure? That's good fish.
Тип медиа	Телевидение
Длина	60 seconds
Рынок	United Kingdom
Менеджер по рекламе	Rich Lawrence
Менеджер по рекламе	Lisa Cowell
Менеджер по рекламе	Sam Parker
Исполнительный креативный директор	Tomás Ostiglia
Креативный директор	Kevin Cabuli
Креативный директор	Jorge Zacher
Креативная команда	Elenita Hernandez
Креативная команда	Rodrigo D. Batista
Управляющий директор	Tom Elliston
Директор рабочей группы клиента	Bárbara de la Plaza
Руководитель производства	Felipe Calviño
Продюсер агентства	Marina Saro
Продюсер агентства	Jorge Saade
Начальник планирования	Camilla Facin
Public Relations	Enrique Caballero
Директор	Benjamin Mege
Исполнительный продюсер	Eva Van Riet
Продакшн Студия	Caviar
Линейный продюсер	Charles Kinoo
Координатор производства	Fien de Baerdemaeker
Runner	Simon Waterkeyn
1st AD	Raffaele Lambot
Оператор-постановщик	Kamiel Doens
Focus Puller	Boris Godfroid
2nd AC	Ellen Gubbels
Интернет / осветитель	Tim Janssens
Best Boy	Wim Adriaenssens
Electrician	Anouk Hasaers
Electrician	Dieter Van dereecken
Electrician Intern	Tycho Karakatsanis
Key Grip	Xavier Servais
Grip Assistant	Nicolas Baquet
Grip Assistant	Marco Viera
Художник-постановщик	Pepijn Van Looy
Художественный директор по производству	Mo Ayada
Set Dresser	Floris Van Looy
Stylist	Laura Gryseels
Гример	Stephanie Deven
Стилист продуктов питания	Djuna Moens
Стилист продуктов питания	Niels Volders
Location Manager	Christophe Thiry
Casting Director	Louis Pons
Talent	Hannelore Primusz
Talent	Aurora Marion
Talent	Claude Musungayi
Talent	Anne-Marie Vandewege
Talent	Bram De Win
Talent	Annemarie Hagenaars
Talent	Robbe de Laet
Talent	Wouter de Laet
Talent	Jeremie Petrus
Talent	Jade Wheeler
Talent	Jean-Pierre Demarke
Talent	Nicole Verstraete
Продюсер пост-производства	Katia Renson
Редактор	Govert Janse
Online / VFX	Loom Post
Grade Artist	Arthur Paux
Film Scan	Color by Dejonghe