| Заголовок | Truck Queens |
| Агентство | Ogilvy Italy |
| Кампания | Truck Queens |
| Рекламодатель | Iveco |
| Бренд | Iveco |
| Дата первой трансляции/Публикации | 2021 / 10 |
| Бизнес сектор | Грузовые автомобили, пикапы |
| философия | Three women, one big dream: to make a career in the Trucks Business. For International Women's Day Iveco wanted to tell the story of Judith Ehrmann, a truck racing team mechanic, Lorella Della Torre, who has carved out a career as Truck Sales Manager, and Oti Cabadas, a truck driver. Km after km, they have fought against prejudices and obstacles to lead the change of the truck world towards a reality without preconceptions and gender distinctions and pave the way for new generations of women who will find their passion in trucks. |
| Тип медиа | Брендированный контент |
| Длина | |
| Главный креативный директор | Giuseppe Mastromatteo |
| Креативный директор | Cristiano Nardò |
| Senior Art Director | Joao Caneschi |
| Senior Copywriter | Lavinia Aurelio |
| Junior Art Director | Federica Sala |
| Junior Copywriter | Giulia Pronino |
| Директор социальных медиа | Danielantonio Di Palma |
| Менеджер социальных медиа | Rodolfo Lombardi |
| Digital Media Planner | Thomas Rauscher |
| Директор по обслуживанию клиентов | Claudio Grandi |
| Продакшн Студия | Freeda Media |
Больше работы
СМОТРЕТЬ ВСЕAlfa Romeo Tap Race
- БРЕНД:
- Alfa Romeo
- АГЕНТСТВО:
- GTC
Panda Yeti (Film Case)
- БРЕНД:
- Fiat Panda Cross 4x4
- АГЕНТСТВО:
- WPP
The Sound of Pasta
- БРЕНД:
- Barilla
- АГЕНТСТВО:
- We Are Social