| Заголовок | This is family |
| Агентство | Iris |
| Кампания | This is family |
| Рекламодатель | adidas |
| Бренд | Adidas Football |
| Дата первой трансляции/Публикации | 2020 / 9 |
| Бизнес сектор | Реклама и связь |
| Слоган | This is family |
| История | Iris has released a new launch film for adidas x Arsenal’s third kit. ‘This is family’ plays on the unifying power and popularity of Arsenal’s head coach, Mikel Arteta, building the whole film around him and his ‘Team talk to the Arsenal family’, which is shown in the film to be global and diverse. The film also features women’s footballer of the year Vivianne Miedema and breakthrough academy talent Bukayo Saka alongside his own real family. Arsenal legends Kanu and Dennis Bergkamp also support the message with neat cameos. The film was directed by acclaimed director Karim Huu Do and was shot entirely during lockdown. |
| Тип медиа | Веб-фильм |
| Длина | |
| Edition House | Trim Editing |
| Креативный директор | Henry Scotland |
| Креативный директор | Rachid Ahouiyek |
| Креативная команда | Charlie Parker |
| Креативная команда | Jonny Marsh |
| Стратегия / Планирование | Ben Milligan |
| Senior Account Director | Theo Jenkins |
| Senior Account Executive | Dyfed Thomas |
| Продюсер агентства | Nadia Black |
| Продюсер агентства | Catharine Griffiths |
| Директор по дизайну | David Missen |
| Mid-weight Designer | Will Timney |
| Производство (Агентство) | Object & Animal |
| Director | Karim Huu Do |
| Редактор | Elise Butt |
| Послепроизводственный этап | ETC |
| Аудио послепроизводственный этап | 750 |
| Производство аудиофонограмм | Soundtree Music |
Больше работы
СМОТРЕТЬ ВСЕLike Everyone’s Watching
- БРЕНД:
- Capital One
- АГЕНТСТВО:
- Fold7
The Moonpigs Have Landed
- БРЕНД:
- Moonpig
- АГЕНТСТВО:
- Creature London
When it comes to the crunch
- БРЕНД:
- Hula Hoops
- АГЕНТСТВО:
- BMB
Fruity Fling
- БРЕНД:
- Rubicon Spring
- АГЕНТСТВО:
- BMB
Fruity Fling
- БРЕНД:
- Rubicon Spring
- АГЕНТСТВО:
- BMB
You Are Your Toughest Opponent
- БРЕНД:
- New Balance
- АГЕНТСТВО:
- BMB
The Natural Wonder
- БРЕНД:
- Rowse Honey
- АГЕНТСТВО:
- BMB