The Romeo Dallaire Child Soldier Initiative - "The Chai Boy"

General Public Inc Nova Scotia, Canada

2325

Заголовок	The Chai Boy
Агентство	General Public Inc
Кампания	Not every child soldier carries a gun
Рекламодатель	The Romeo Dallaire Child Soldier Initiative
Бренд	The Romeo Dallaire Child Soldier Initiative
Posted	Декабрь 2015
Бизнес сектор	Права человека
Слоган	Not every child soldier carries a gun.
История	The image of a young African boy holding a gun is often the first that comes to mind when we discuss the issue of child soldiers. However, not every child soldier carries a gun in the fight for the frontline.Unlike professional armies and soldiers, the roles that children will fill as child soldiers are not always clearly defined. Today they could be pushed into combat as a soldier at the front, while tomorrow they are expected to provide at the camp as cooks, porters or sex slaves. #weaponsofwar aims to raise awareness about the large number of roles child soldiers undertake across the globe and breaks the common iconography that all child soldiers carry guns.
Тип медиа	Печать
Иллюстратор	Jayme Walters
Копирайтер	Cliff Thompson
Арт-директор	Cliff Thompson
Креативный директор	Cliff Thompson
Арт-директор	Jayme Walters
Копирайтер	Josh Boyter