| Заголовок | Regret Nothing.- About the grandeur in failure |
| Заголовок (оригинальный язык) | Bereue nichts. Von der Größe im Scheitern (Englisch) |
| Brief | A boy cycles up a hill, keen to greet his father who is working on a major construction project. As the boy approaches, the man gives a mighty thump of the hammer and the entire building collapses. The boy is distraught until he sees that his father finds the while thing hilarious. Projects don't always go smoothly. Accept the glory of defeat and start again from scratch. |
| Агентство | HeimatTBWA\ |
| Кампания | Regret Nothing |
| Рекламодатель | Hornbach. Bau- & Gartenmärkte |
| Бренд | Hornbach |
| Дата первой трансляции/Публикации | 2017 / 3 |
| Бизнес сектор | Аптеки, специализированные магазины |
| История | Every project has its pitfalls and its challenges. It was time to shatter the image of the notorious hero, yet still have this character emerge victoriously from the rubble of his endeavors. Giving something a go, having the courage to try, and everything that goes along with it -- including the possibility of defeat: In our culture, defeat is almost sneered at and is not really considered an option. |
| Тип медиа | Телевидение |
| Длина | |
| Директор | Andreas Nilsson |
| Продакшн Студия | Czar.de |
| Музыка | Andy Hull |
| Музыка | Robert McDowell |
| Исполнительный креативный директор | Guido Heffels |
| Креативный директор | Marlon Fischer |
| Креативный директор | Felix Pfannmüller |
| Арт-директор | Lukas Kölling |
| Продюсер агентства | Kerstin Heffels |
| Фото / Иллюстрации | The Wade Brothers |
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