Заголовок | Train V. Plane |
Агентство | TMW Unlimited |
Кампания | Do It Better |
Рекламодатель | Virgin Trains |
Бренд | Virgin Trains |
Дата первой трансляции/Публикации | 2016 / 10 |
Бизнес сектор | Авиакомпании, аэропорты, железные дороги, автобусные линии, паромы и круизы |
Слоган | A far better ride |
философия | TMW Unlimited has created a risqué digital campaign for Virgin Trains to really make people reconsider their travel choices. The two online videos feature couples discussing what at first appears to be their sex lives – confessing more and more outrageous practices – until it becomes clear they’re actually talking about travel. In each film, one couple discusses their blissful journeys by train, while the other couple shares the disappointment and discomfort of their ‘experiences’ when flying or driving. |
Тип медиа | Телевидение и кино |
Длина | |
Продакшн Студия | Salt TV |
Креативный директор | Dave Willis |
Креативный директор | Luke Clark |
Директор рабочей группы клиента | Clare Franks |
Продюсер агентства | Tracy Woodford |
Директор | Nick Collett |
Продюсер | Zoe Waller |
Sound Design | Simon Buck |