Заголовок | Swim |
Заголовок (оригинальный язык) | Nager (anglais) |
Brief | Close-up on a man's face, dripping wet. In the background, the sounds of a cheering crowd. But as the camera pulls back, the cheers fade and we see that the man is alone on a beach, having swum ashore. Launched just after Paris was announced as the host of the 2024 Olympics, the campaign presents migrants as top athletes, who must fight with courage and resilience to find a safer place. |
Агентство | Josiane |
Кампания | #LivingIsWinning |
Рекламодатель | La cimade |
Бренд | CIMADE |
Дата первой трансляции/Публикации | 2017 / 9 |
Бизнес сектор | Благотворительные организации, фонды, волонтеры |
История | Living is Winning is a refugee awareness campaign, the day after Paris was officially set to host 2024 Olympics. The campaign focuses on refugees who must fight with courage and resilience in search for a safer place. The creative idea is to present the migrants as top athletes. Giving them the respect they deserve for their extraordinary performances, beyond human limits. |
Тип медиа | Телевидение |
Длина | |
Креативная команда | Valentin Guiod |
Креативная команда | Min-Hyung Choi |
Специалист по работе с заказчиками | Laurent Allias |
Специалист по работе с заказчиками | Baptiste Thiery |
Директор рабочей группы клиента | Laure Castagné |
Менеджер проекта | Aïda Khalfi |
Продакшн Студия | OTSOParis |
Руководитель производства | Maxime Fossen |
Помощник производства | Marie-Paule Patole |
Директор | Valentin Guiod |
Помощник оператора | Jodie Arnoux |
Помощник оператора | Raphael Aprikian |
Гример | Mélanie Rathelot |
Кастинг | Salim Fontaine |
Кастинг | Leila Sara |
Кастинг | Tibo Drouet |
Класс | Arthur Paux |
Механик | Brice Bourdet |
Оператор-постановщик | Elodie Tahtane |
Оператор-постановщик | Martin Laugery |
Музыка | Edouard Druot |
Послепроизводственный этап | Delapost Paris |