CEO & founder of INOVNATION at Shareholder & Member of the Board of BAC-Briggs Automotive Company

São Paulo SP, Brazil

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Mix Brasil - "Fantasies"

NEOGAMA

NEOGAMA São Paulo, Brazil

6031

Бренд: Mix Brasil
Страна: Brazil

Рекламодатель: Mix Brazil Cultural and Diversity Festival

Заголовок	Fantasies
Агентство	NEOGAMA
Кампания	Fantasies
Рекламодатель	Mix Brazil Cultural and Diversity Festival
Бренд	Mix Brasil
Дата первой трансляции/Публикации	2014 / 9
Бизнес сектор	Информированность о расовых / этнических / связанных с меньшинствами вопросов / проблем инвалидности
История	Neogama BBH created a campaign focusing the use of condom for the Mix Brazil Cultural and Diversity Festival. For 22 years, the Festival has been struggling against prejudice through art and now decided to raise another flag. The campaign will be launched on National Sex Day, 6/9 and shows in a fun way the diverse sexual practices that happen under the sheets. The headline is: Out of everything you've asked for, a condom is nothing. To distinguish one sexual practice from the other, each of them was shaped using a different animation technique, displaying representative elements of every practice.
философия	Out of everything you've asked for, a condom is nothing.
Проблема	How to create awareness on the use condom through art?
Результат	The film shows in a fun way the diverse sexual practices that happen under the sheets. To distinguish one sexual practice from the other, each of them was shaped using a different animation technique, displaying representative elements of every practice.
Тип медиа	Телевидение
Длина	55 seconds
Больше информации	https://www.youtube.com/watch?v=TyD5IC41R-I&list=UUhd_K6se9lWFvcEMmRQom8g
Исполнительный креативный директор	Alexandre Gama
Креативный директор	Márcio Ribas
Арт-директор	Fernando Patucci
Копирайтер	Ligia Mendes
Продакшн Студия	LOBO/Vetor Zero
Diretor	Fabio Acorsi
post production team	Eve Weigel
Звуковой дизайн компании	Big Foote Music