Paisley Clothing - "FEM Currency - The First Currency That Closes The Gender Pay Gap"

MAYD

MAYD Hamburg, Germany

3627

Заголовок	FEM Currency - The First Currency That Closes The Gender Pay Gap
Агентство	MAYD
Кампания	FEM Currency
Рекламодатель	Paisley Clothing
Бренд	Paisley Clothing
Дата первой трансляции/Публикации	2018 / 3
Бизнес сектор	Институциональные/общественного интереса/некоммерческие организации
История	FEM is a new currency for women only, which is worth 21% more than any given currency. That means women who pay with FEM get 21% more. To start, Fem is available at the Paisley store where you can exchange your euros for FEM. Like any currency, FEM has its own notes. They are specially designed with several security features to avoid misuse. Each FEM note highlights a historic female figure like Marie Curie, Ada Lovelace, Amelia Earhart, Jane Austin, Rosa Luxemburg and Florence Nightingale, all who helped shape our society and pave the way for all women today.
Тип медиа	Продвижение и события
Длина	31 seconds
Рекламное Агентство	MAYD, Hamburg, Germany
Иллюстрация	Claudia Cruz
Производство	DonDon
Звук	The Soundshack, NIGHTKRAFT
Креативная команда	Bahador Pakravesh
Креативная команда	Behnaz Pakravesh
Креативная команда	Evridiki Kemanes
Креативная команда	Alexander Makedonskiy