| Заголовок | Pigeons Ad Gently Pecks Away At Australian Apathy |
| Агентство | TBWA\Melbourne |
| Кампания | Pigeons Ad Gently Pecks Away At Australian Apathy |
| Рекламодатель | Australian Marriage Equality |
| Бренд | Australian Marriage Equality |
| Дата первой трансляции/Публикации | 2017 / 10 |
| Бизнес сектор | Права человека |
| История | The extended ad portrays the reality of leaving the vote to chance by showing a flock of pigeons picking randomly from piles of breadcrumbs labelled 'for' and 'against'. A running commentary in David Attenborough-esque style narrates the random behaviour of the birds as they peck away in ignorance. |
| Тип медиа | Веб-фильм |
| Длина | |
| Главный креативный директор | Paul Reardon |
| Креативный директор | Matthew Stoddart |
| Креативная команда | Rob Hibbert |
| Креативная команда | Mark Jones |
| Content Director | Harrison Webster |
| Content Producer | Steph Leddin |
| Редактор | Brian Patto |
| Планировщик счета | Paul Arena |
| Партнер клиента | Claire Tenzer |