AA Insurance - "Car Insurance"

DDB Group Aotearoa

DDB Group Aotearoa Auckland, New Zealand

7921

Бренд: AA Insurance
Страна: New Zealand

Рекламодатель: AA Insurance Limited

Заголовок	Car Insurance
Агентство	DDB Group Aotearoa
Кампания	Live a little freer
Рекламодатель	AA Insurance Limited
Бренд	AA Insurance
Дата первой трансляции/Публикации	2018 / 8
Бизнес сектор	Страхование
философия	AA Insurance has launched a new brand campaign via DDB New Zealand called 'Live a Little Freer'. DDB has brought the story to life by following the journey of three characters who embody freedom, confident in the knowledge they are protected with AA Insurance. A loveable superhero kid, an older gentleman, and a woman in her car are portrayed as carefree, as life's dramas play out around them. AA Insurance head of marketing and distribution, Richard Park, says the campaign embraces the brand's personality and dedication to customer satisfaction. The integrated campaign will roll out in TV, cinema, digital, social media and radio.
Тип медиа	Телевидение и кино
Длина	30 seconds
Head of Marketing Communications	Richard Park
Креативный директор	Ben Pegler
Исполнительный креативный директор	Shane Bradnick
Главный креативный директор	Damon Stapleton
Исполнительный продюсер	Judy Thompson
Planner	Anna Gunnell
Медиа-услуги	Thinza Mon
Копирайтер	Veronica Copesake
Арт-директор	Julia Ferrier
Коммерческий директор	Lucy Paykel
Коммерческий директор	Clare Van Tiel
Planning Director	Rupert Price
Lead Business Partner	Kate Lines
Sound Mix and Design	Craig Matuschka
Sound Mix and Design	Liquid Studios
TV Producer	Samantha Royal
Production Company	FINCH
Исполнительный продюсер	Karen Bryson
Director	The Bobbsey Twins From Homicide
Оператор-постановщик	Zoë White
Producer	Rebekah 'Bex' Kelly
Offline Editor	Tim Mauger
Colourist	Jean-Clément Soret
Online Editor	Stuart Bedford
Online Editor	Jonte Wendt
Лицензирование музыки	Jonathan Mihaljevich, Franklin Rd.