| Заголовок | Who the fudge |
| Агентство | Engine UK |
| Кампания | Who the fudge |
| Рекламодатель | Green Flag |
| Бренд | Green Flag |
| Дата первой трансляции/Публикации | 2019 / 7 |
| Бизнес сектор | Страхование |
| философия | Today, Green Flag – the breakdown insurer on a mission to raise industry standards – launches the third instalment of its ‘Common Sense to the Rescue’ campaign that aims to jolt loyal AA and RAC customers out of sleepwalking into autopilot renewals. The new 30” spot, created by ENGINE, focuses on the key things that matter to customers – high quality service and roadside fixing – while continuing to promise to halve customers’ AA or RAC renewal quotes*. Viewers can safely conclude that whilst they may not have heard of Green Flag, they certainly offer a ‘common sense’ choice. From jumping dogs in wigs to a karate chopping grandma, ‘Who the fudge’ is overflowing with the distinctive style associated with the brand, continuing to provide the visual differentiation between Green Flag and the rest of the breakdown category. The spot was directed by CANADA’s director Lope Serrano and will air across TV and BVOD from the 1st July, before continuing across radio and paid social. |
| Тип медиа | Телевидение |
| Длина | |
| Креативный директор | Orlando Warner |
| Creatives | Sidonie Chaffer-Melly |
| Creatives | Howard de Smet |
| Agency Producer | Stefanie Forbes |
| Agency Producer | Victoria Doran |
| Account Handling | Emma Marsland |
| Account Handling | Sally Heiser |
| Account Handling | Sham Shakil |
| Planning | Laura Sammarco |
| Media Agency | Mediacom |
| Production Company | Canada |
| Director | Lope Serrano |
| Managing Director | Oscar Romagosa |
| Исполнительный продюсер | Marta Bobic |
| Исполнительный продюсер | Victor Mata |
| DOP | Dani F Abella |
| Production Designer | Cesar Martinez Edo |
| Stylist | Cris Quer |
| Editor | Carlos Font Clos @ Speade |
| Sound Design | Dave Robinson |
| Post Production | Danny Etherington |
| Post Production | Tony Landais |
| Post Production | Kathryn Wigginton |
| Audio | Dave Robinson |
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